Pitching Your Research for Impact
Are you thinking about future funding or about how you would sell your research to potential employers and possible industry partners?
Would you like to be able to identify the greatest impact of your research and the widest and most promising range of possible end users and beneficiaries?
Would you like to learn the skills of expert communicators to tell your story in a compelling and creative way that captures their attention and is memorable?
Following the success of last year's pilot, InnovationWorks is running this lunchtime programme to enable you to achieve all of the above. Using an innovation process pioneered by Stanford, you will identify benefits for your research and possible end users; find potential end users and ‘pitch’ to them. You will be given a template for telling your story and guided on how to use their feedback, emotion and stories to bring your ‘pitch’ to life.
Through practice you will become more skilled at selling yourself and your research on the spot. You will be able to make the most of any chance encounters to find new supporters for what you are doing and in so doing create greater impact for your research.
By the end of this course participants will have:
• Understood the importance of being able to pitch effectively to create an
impact with research
• Become familiar with establishing the key points in a pitch
• Understood what motivates different users of their research, in order to create a powerful pitch
• Appreciated that pitching is about ‘connecting’ i. e. a 2 way interaction
Graduate research students and postdoctoral researchers.
NUMBER OF PLACES
Anne Miller, MPLS Division
This course is offered as a series of progressive lunchtime workshops, with the expectation that participants will attend each session.
9th November - 1230-1400
23rd November - 1230-1400
7th December - 1230-1400
14th December - 1230-1400
A1, D2, D3
The Researcher Development Framework (RDF) provides a framework for planning and supporting the personal, professional and career development of graduate students and research staff. See the following for more details:
The Researcher Training Tool (click on Researcher Development)
Vitae (Vitae is a national organisation dedicated to realising the potential of researchers through supporting their professional and career development.)
Pleae book via the Researcher Training Tool (RTT).
For any queries please contact email@example.com