Marketing your research to the outside world
The aim of this course is to get you thinking about widening your research through collaboration with others (academics, companies, charities, patients…). This may well lead to investment (travel funds, equipment, expertise, grants).
Science seldom exists in a vacuum – working with other ‘stakeholder’ groups brings many benefits not to mention the potential for funding. Ensuring you have the right message for the right person in a language they can understand will help build relationships. A personal history of collaboration and funding is increasingly sought after on fellowship and lectureship applications. Equally communication with suppliers and customers is a cornerstone of good business practice.
This course will cover:
- Mapping out research communication channels
- A communications strategy
- Communicating your research to a variety of audiences
- Adapting your message
By the end of this session participants will be able to:
- Identify communication routes with potential partners
- Think about the partner’s perspective
- Adapt their message appropriately
PGR and Research Staff
number of places
Dr Emma Williams
DATE/TIME AND BOOKING INFORMATION
Information about the next scheduled course, and how to apply for a place, are in our course programme.
D3 and B3
The Researcher Development Framework (RDF) provides a framework for planning and supporting the personal, professional and career development of graduate students and research staff.